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There are many ways to grow your brand, but the best way is from within.
For that to happen, you need a healthy team – one with creative solutions and marketing methods aligned with what they care about most – not outdated ideas from 5 years ago.
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Europe’s Right to Be Forgotten and a Long Memory for the Rest of Us
It used to be that if something went wrong in your life, you could start over. You could move cities, province/state and begin afresh. Now, with the web and Google, unless you are in Europe or change your name, you cannot. The Right to be Forgotten law recently passed...
Personal Branding and Authenticity – Raywat Deonandan
Dr. Raywat Deonandan, scientist, global health researcher, published author, and professor, started off using the internet as a powerful way to connect with others. His blog, started in 1993, includes musings on epidemiology, politics and our changing world. Once you...
Turning a Passion into a Brand – Lori O’Connell
Lori O'Connell did not start off wanting to create a brand. She started off by following her heart. An avid Martial Artist, Stunt Performer, and Writer with a passion for Personal Development, Lori has rolled that all into one powerful online brand. The results of her...
Personal Branding Primer
"You don't get a second chance to make a first impression." This saying is still true... and more and more, that first impression is occurring online. What people judge you on is not your looks, your clothes, your body language or other things that may or may not be...
Marketing Statistics that Will Scare You
Halloween is coming, the pumpkins are purchased, the decorations are out and the kids are getting ready for the big night. In general, Marketing is a profession that likes to keep things positive. But, for this season I wanted to outline a scary problem. Many...
Values-Based Businesses
Having a values at the center is absolutely core in terms of building a business brand. Take a look at some of these mission statements and values of very successful companies and measure it against your personal experience for inspiration. Starbucks Mission...
Online Personal Branding
Are you looking to develop your personal brand? The key is that the things that make you unique are your core differentiators. Taking methods and processes from the professional marketing world, you can build a personal brand that is unique and stands out. See this...
6 Biggest Things Holding Entrepreneurs Back (And How to Stop Them!)
Entrepreneurship can be one of the most rewarding activities in life. However, there are many potential Pitfalls. 1. Failure to Turn Thoughts Into Action Have you ever found yourself in a meeting, or just lost in a daydream, and predicted future business success? I...