Services

Healthy results are attracted to healthy teams.

At GravityHub, we believe in attracting results and provide highly effective services to help you achieve this.

For each of our services, we focus on easy-to-understand, repeatable processes. They include:

1: Insight

We start with gathering the information that we need, whether it be current personas, website behavior’s, customer interviews, etc.  

2: Unite

In the next step, we make sure that 
everyone is united, and on the same 
page, whether it be through connecting 
synchronously, asynchronously, or 
through technology.

 

3: Execute

Planning is important, but execution 
and rollout matter as well. We help with execution strategies and the tracking of KPIs.  

Marketing Strategy and Branding

Today, marketing is not a noun, it is a verb. It is not just about your logo, your website, or your social presence (though that does matter).

We offer end-to-end marketing strategy and branding services including:

  • Brand audit
  • Personas
  • Customer journey
  • Brand pyramid
  • Key message pillars
  • Voice and tone
  • Branding guide

Positioning and Messaging

Positioning is the key to making your product believable and authentic for customers. Remember that without great positioning, you won’t be able to attract anyone’s attention in a competitive marketplace.

Services include:

  • Competitive intelligence for marketing and sales
  • Value proposition
  • Positioning  
  • Messaging framework 
  • Narrative development  
  • Storytelling  
  • Content creation 

Go-To-Market

The key to a successful launch is making an actionable plan that will get your product in front of the right people. While some like strategizing from on high, we prefer taking practical steps at each stage to reach your goals.
 

 Services include:

  • Go-to-market plan  
  • Channel plan  
  • Goal setting and KPIs  
  • Tradeshow and events 
  • Sales enablement  
  • HubSpot implementation  

Business and Marketing Planning

With access to industry databases such as IBISWorld, we have an opportunity to use gold-standard research to power your business and marketing plan. We have created over 60 plans in the US, Canada, UK, Israel, Saudi Arabia, Australia, Japan, and many more.

Plans include:

  • Company mission, vision and values
  • Business goals and objectives
  • Executive team
  • Competitive analysis
  • Industry analysis
  • Market analysis
  • Prospective revenue
  • Prospective income statement

Training and Teaching

Our half-day and full-day trainings are a very helpful way to keep your teams on the cutting edge of  Marketing, while making sure that you are keeping a healthy split between tried and true methods and experimental ones in your budgeting.
 

 Training topics include:

  • Social media – your voice   
  • Building a LinkedIn profile
  • Managing inbound Social Media messages
  • Creation of learning modules (Moodle or similiar tools)
  • Support documentation

Social Media and Content Strategy

With our cold, warm and hot traffic mindset, we make sure that we are marketing in a way that is building on
the conversation that is going on in the world.  
 

 Services include:

  • Social Media audit 
  • Social Media strategy  
  • Facebook ads messaging 
  • Public Relations 
  • Press Releases 

Measurement and Analytics

The numbers don’t lie. Our branding campaigns are measured to ensure that we are either succeeding, or pivoting towards success.
 

 Services include:

  • KPI Scorecard
  • Google Analytics
  • Hubspot Analytics
  • HotJar
  • Product use analysis

Are you ready for the next steps?